Fortescue Metals Group
From a chance meeting with Andrew ‘Twiggy’ Forrest, we were invited to re-design and modernise the FMG logo. Being such an iconic brand and company, it was imperative that we were respectful of the existing identity and to not ‘re-invent the wheel’ but to make it more relevant.
Simone worked closely and directly with Twiggy and the end result was a refinement of their brand and one that would be seen all over the world! And it was just a little company in Perth and not a major agency who were responsible and for that we’re very proud!